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Market-Buzz, the mPower's Marketing Blog

Aug 04
2008

Does the Freudian Consumer have a spiritual connect?

Posted by mPower InterestGroup in Psycho-analysisMetrospiritualFreud

The Metrospiritual, they say is looking for a spiritual connect in the products and services that he/she buys..., but looking at a consumer from the Freudian perspective can we say so?

If the answer is NO does that mean that the Freudian psycho-analysis is no longer valid for the modern consumer?

Let us analyse the two questions one by



Aug 04
2008

Underwear advertisements: What is it all about?

Posted by mPower InterestGroup in underwearmarketing

Have you ever wondered while watching an ad for an underwear that what exactly are they trying to sell and what exactly is the mindset while making that ad? This is true for both male and female underwear, the only common thing is the inclusion of a beautiful lady in both kinds of ads.

An underwear as I know is a piece of necessity and usage. I wont go into the details of the usages

Aug 04
2008

AD ANALYSIS : TICKLE DEODORANT

Posted by mPower InterestGroup in ticklesubliminalemotiondeodorant

subad2b.jpg

I believe that the ad alongside contains a symbolic subliminal message.  Such a message is transmitted via plainly visible objects or images.  If they exist, these

Aug 04
2008

"To buy, or not to buy, that is the Question" : Want V/s Should

Posted by mPower InterestGroup in Want vs ShouldWantShouldNeuroscience Marketing

Ok, so let me begin by asking you, haven't you faced a dilemma thoughtfulwhen deciding

What to eat? A Pizza (you want) or a Salad (you should).
What to do with your money? Get an Ipod (you want) or Save (you should)


Oct 25
2007

Some good Marketing Related Articles on the Web

Posted by mPower InterestGroup in mpowermarketingiimk

http://www.marketingprofs.com/7/10-step-program-search-engine-fitness-geschickter.asp